I'm brand new to this forum and this is my first post.
I'm also an SEO consultand in New Zealand.
I've been doing SEO for last 4 years for my own business and I've just recently setup an SEO company
There are some very interesting and surprising issues I ran across in my customer surveys
We recently contacted some 20 of my web hosting clients (my other company is an ISP) trying to get inside people' heads in regards to SEO.
I could not believe what I'd discovered:
Large % of people we spoke to gave us these answers
Q: When asked how is your site ranking on Search engines
A1: almost everyone has said "yeah good". When I went to check on that it was not the case. They were nowhere to be found!
A2: almost everyone has said "it's great, when you type my company name you'll see me there first one". They were convinced that this was an achievement AND that ranking for "my company name" is a very important thing.
Q: When asked what they think internet promotion is all about and if it's important they said
A1: Yes sure it's important. I do promote it, I put my web address on all my brochures and business cards and ads everywhere. Noone mentions search engines
Now, does this surprice those of you that have been in the business longer?
Do you run across these and how do you deal with them because majority of people I've contacted are completely unaware of what this whole internet marketing thing is about....
Have a great day and I'm really eager to hear all your comments
<edit>feel Free to make a signature</edit>
Edited by projectphp, 15 August 2006 - 07:00 PM.