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Google Adwords


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10 replies to this topic

#1 mojo

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Posted 03 December 2003 - 01:27 AM

Hi,

I've used adwords before, so I'm not a novice at it. I am increasingly frustrated by trying to use Google's adwords service. I've sent emails asking Google why they won't show my ads, and no response.

I've checked all the guidelines, checked my budget etc etc. They were showing this morning, but then stopped - even though our budget hadn't been even close to being reached. The stats were fine so I can';t see they would have pulled them for a low CTR - I only started the campaign yesterday. I've cancelled it and started another one, but still no luck with that showing ads - its been about 6 hours now.

The status is showing as 'active'. I've gone with the default CPC, Budget settings are showing as being OK.

Anyone have any ideas? Not only has this site dropped in rankings in the recent Google stumble, we can't even access adwords advertising.

Any advice appreciated.

Edited by mojo, 03 December 2003 - 02:04 AM.


#2 SearchRank

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Posted 03 December 2003 - 09:15 AM

Google will try to evenly distribute ads based on the amount of searches that are done on any given keyphrase in a day in relation to your daily budget.

Therefore if your daily budget is $2 and you are willing to pay $.25 per click and the key phrase you are targeting generates approximately 1000 queries a day, your ads could be evenly distributed among those queries. If you look at this mathematically, that means your ad would show up once for every 125 searches.

We experienced this same problem over a year ago and this was Google's explanation. Try increasing your daily budget if you have the funds for it.

#3 tkicker

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Posted 03 December 2003 - 09:41 AM

Interesting thread here re Adwords, some good tips re rankings etc [http://www.e-consult...e-adwords.html]

tk

#4 AussieWebmaster

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Posted 04 December 2003 - 05:46 PM

Searchrank is on the money... look and see what rank you have and before you impose your budget see how much it would cost to be number one 24/7... now if you divide the spend for 24/7 placement by what your's is you get an indication of what percentage you will appear... obviously this is a very simplified approach because you have to factor in CTR which Google uses in determining placement as well.

#5 Scottie

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Posted 04 December 2003 - 05:53 PM

Welcome to the forum tkicker! ;)

#6 mojo

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Posted 05 December 2003 - 09:38 PM

Hi,

Thanks for your posts to my question everyone. After sending Google 2 emails asking for assistance as to why our adwords weren't showing, I finally got a response - 4 days later!

Meanwhile I had deleted old campaigns, tried setting up a number of new ones, etc etc. I was convinced I must have been doing something wrong. However, all my time had been wasted. The reason my ad, and subsequent ones didn't show was because it took Google 4 days to get to review it.

Perhaps they are snowed under with adwords campaigns...! But their claim "Your ads show up on Google almost instantly. Type in your ad text. Select your keywords. Set your budget. Start seeing results. " certainly didn't hold up for us.

Regards,
Jomo

#7 Haystack

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Posted 06 December 2003 - 11:11 AM

Thanks for the update, Mojo. That's a bummer.

#8 SearchRank

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Posted 06 December 2003 - 11:14 AM

That's interesting because I have never seen a "review time." I have seen where you create an ad and it triggers a filter that shuts it down and sends you an email describing why but no review time.

Possibly they do this for certain key phrases?

#9 Alan Perkins

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Posted 08 December 2003 - 12:53 PM

Possibly they do this for certain key phrases?

Yes, they do. Phrases containing a range of words, even seemingly innocent words (such as "young", which is innocent in most contexts), are subject to editorial review before publication.

#10 patrickmeast

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Posted 09 December 2003 - 09:18 PM

First time poster...though I have 2+ years of experience with AdWords, Overture, and the like.

If you're syndicating your results, then Google puts your ad through a review process (though they they don't really make this well-known). If you don't syndicate, your results appear almost instantly on Google.

Pat

#11 Haystack

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Posted 10 December 2003 - 04:17 AM

:rofl: Welcome to the forum, Pat.

Great tip. Thanks for sharing, and keep 'em coming.




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