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Matt Cutts On Big Daddy: Major Message To Seos
Posted 13 June 2006 - 12:02 PM
I was attempting to use the "process of elimination" to determine where the problems lies. I have worked on the optimization of the site, the site has exclusive information and good content, I have checked the 301 redirects, basically have followed the SEO "tips and tricks" as closely as possible without compromising the site. The only items that I can see that are out of place are the spammy links, so naturally, that is where I believed the problem existed. Can I prove that theory? No. Can that theory be disproved? In my opinion, No.
Yes, I am fully aware that Google changed their search engine at the same time.
My site did not change.
So two changes happened simultaneously. The Google search engine and the spammy links. Could they be related? Yes. Could there be other issues that Google's change "caught". Yes. As Michael has said, there are 100s of items in the algorithm that could "make or break" a site.
So forgive me for "assuming" that it was the spammy links. I saw it as more than just a coincidence. These links showed up in a matter of 2 days, over 10,000 uselses links in that time period. I did not want these links and right now, most of them are now 404 errors. So naturally, I assumed the problems were related to these links. Now Michael, I believe, stated that his site wasn't hurt by spammy links, but those links, even though spammy, could have been better quality than the spammy links pointing to my site. We just don't know how Google sees or rates them. So I don't think it is a fair assumption to state that "my spammy links didn't hurt so your's wont". Sorry.
I think I am going to just let it go. I have much more content for the site and I'll concentrate on that. If Google doesn't "like" my site, then my users will come from somewhere else. I have been fighting with this for too long.
Posted 13 June 2006 - 12:11 PM
WHOA don't dis the cabage on the monitor style SEO. This is a proven OWG method Over 2 years old now
Posted 13 June 2006 - 12:18 PM
My rugby forum went from 30,000 pages to 800. the site has 100% unique content, has quality links in (bbc .gov, neswpapers etc) and quality links out. It sits on top of the pile for the search 'rugby forum' as well, and Google search traffic is 50% UP on pre page drop (or reported page drop ) so why worry? The site has never been conciously promoted, all the links are natural backlinks, it has even got two DMOZ links (thanks to the editors who recognise quality LOL).
In short neither my site, nor I did anything to warrant the page drop, but it happened (or did it) here is the odd thing, we are getting traffic from pages that apparently have no cache.
Posted 13 June 2006 - 01:30 PM
My spammy links mostly came from SpamAd sites that either scraped the links from search results, replicated the DMOZ directory, or used my own RSS feeds to construct duplicate content.
There was nothing redeemable about those links. I didn't like them, didn't ask for them, didn't want them, and so far as I know probably did not benefit from them in the least.
My only consolation is that they didn't last very long and they apparently did me no harm. I still have top placements for targeted keyword expressions.
That said, my personal network competes in over 100 actively searched expressions. There is hardly ever a month where I don't lose rankings or gain them. My content is constantly moving around in the top ten, top twenty, and occasionally the top ten thousand (the latter usually only occurs during an update).
My traffic holds pretty steady. I only get a fraction of it from Google. I believe you mentioned you get traffic from other sources, too. Take consolation in the fact that you had the foresight not to put all your eggs into one basket.
Many of the people whose advice you've apparently followed through the years didn't have sense enough to optimize for anything other than Google. They howl and whine and gnash their teeth every time there is an update.
Some people just never learn. Don't be one of them.
Posted 13 June 2006 - 01:33 PM
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