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Keyword Discovery


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54 replies to this topic

#16 Jill

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Posted 14 April 2006 - 08:45 AM

Blech...KD seems to be totally not working right today.

Can't save words to projects...nothing happens and it reverts to different projects.

Guess I should know better than to leave my keyword research to the last minute.

ranting.gif

#17 janell

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Posted 14 April 2006 - 10:10 AM

sad.gif I hate when that happens....

Also, I'm not seeing that anything was changed relating to this specific issue - what should we be seeing differently?

Thanks!
Janell

#18 yustas

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Posted 16 April 2006 - 11:45 PM

QUOTE(Trellian @ Apr 3 2006, 05:48 PM)
If you are doing Organic SEO, then they are not valid.
But if you are running Google AdWords or running Yahoo/Overture PPC campaigns, then they are very much valid and you will get traffic for these terms.
View Post


If no human actually typed it in, how would one get traffic when dealing with pesticides, I mean PPC? Why would they be valid for PPC?

Thanks,
-Yustas

#19 Trellian

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Posted 17 April 2006 - 05:53 PM

A human may not do the actual typing, but it is a human that has visited one of the many parked domains that acts as a keyword search. The results displayed on these parked domains classify as a keyword search and what we see is that these sites have a very high click through ratio, hence PPC advertisers get a fair amount of traffic from these sites..

So overall, yes the person that visits the sites did not do the search directly, but it was a search nevertheless which results in traffic for the PPC advertiser.

#20 yustas

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Posted 17 April 2006 - 05:57 PM

Trellian, thank you for explaining this.

#21 Jill

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Posted 17 April 2006 - 06:25 PM

David, where'd all the keyword+keyword2+keyword3 phrases come from all of a sudden in KD?

I know for sure that real people aren't typing in plusses...

It looks to me like how our Google analytics show some referrals. I'm guessing that you're getting some data from some analytics programs perhaps?

And if so, can you filter those out? (The plusses.)

#22 janell

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Posted 18 April 2006 - 10:18 AM

Also, David, are the PPC keywords being filtered out yet somehow? You mentioned earlier that something was changed, so I'm still trying to figure out what it was.

Thanks!

#23 RisaBB

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Posted 08 May 2006 - 03:10 PM

Hello,

Until I read this post, I took the phrases that KD suggested as real search phrases, so if there was a wacky order, then I figured that people typed in wacky phrases.

But, are people here saying that this is not true?

For example, I am helping my brother do the SEO for his website, and KD gave great results for "map new england vacation" (if I should remove this phrase from the post, let me know).

This is totally wacky to me. But I figured I'd write a sentence that ends with "map" and then start a new sentence with "new england vacation" and get the phrase all together.

But if this phrase really isn't a true phrase that people type in, then I should just forget about it, right, or put "map" at the end of the phrase.

If this result isn't real, then how do I know what is real?

Thanks for any clarification.

Risa

#24 Jill

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Posted 08 May 2006 - 05:24 PM

Risa, you should never waste time optimizing for the "wacky" phrases.

Only optimize for phrases that actually make sense and you'll be fine. Just use your common sense to judge if they're real or not.

#25 RisaBB

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Posted 08 May 2006 - 07:36 PM

Thanks, Jill. So this phrase, which I thought was so awesome, really isn't.

In KD, the searches # was 54,681, Daily 1248, and an allintitle search was 522. The phrase right after this on my KD list had an allintitle of 17,600, so I really thought I stumbled upon a great phrase, but I guess not.

Is the only way to know that a phrase like this isn't real because it doesn't make sense and therefore I can't really trust the KD data?

Thanks, again.

Risa

#26 Scottie

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Posted 08 May 2006 - 09:03 PM

You can't rely on ANY keyword research tool to do the work for you. They just give you a relative idea of the searches being done. The Keyword Tools Trap

a ) none of the tools has access to every search being done

b ) they can't determine if the search was made by a searcher or an automated query

You still have to use common sense. While it probably won't hurt to use that weird phrase on your page a few times where you can work it in, and you can probably rank really well for it without a ton of effort, it probably won't pay off your efforts with lots of new traffic.

All you can do is try it, if you want to test and see!

#27 Jill

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Posted 08 May 2006 - 09:18 PM

QUOTE
Is the only way to know that a phrase like this isn't real because it doesn't make sense...


That's pretty much how I do it.

The keyword research tools aren't for getting accurate keyword phrases, they're just to help you along your way to see which seem to get more than which others.

That's why we need our own brains and our own common sense in this business! smile.gif

Personally, I'd never optimize for a weird sounding phrase, even if I could. To me, it would just be dumb. But that's just me.

#28 Trellian

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Posted 08 May 2006 - 09:39 PM

QUOTE
are the PPC keywords being filtered out yet somehow? You mentioned earlier that something was changed, so I'm still trying to figure out what it was.
Not as yet, will be adding a new database that has just ISP and Search Toolbar keyword data, which can not be skewed like the search engine and meta engine keywords are.
QUOTE
they can't determine if the search was made by a searcher or an automated query
With ISP and Search toolbar data, yes we can determine of made by a real searcher.

QUOTE
where'd all the keyword+keyword2+keyword3 phrases come from all of a sudden in KD? .... can you filter those out? (
Sure can and will be done shortly. We filter these normally, seems like a little glitch which will be corrected.

QUOTE
you should never waste time optimizing for the "wacky" phrases.
I gave this some thought and actually noted down how I personally search and found that in many occasion I perform "wacky" searches myself.

Usually as a result of fine tuning my search and instead of adding the keyword to where it would be normally placed, to save time I either add it at the start or at the end. As regardless of the order of the keywords typed, the same results are given. So for me, no need to waste time adding the additional keyword to the exact order, easier to add it to the end or start and hit enter.

Cheers
David

#29 Scottie

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Posted 08 May 2006 - 09:48 PM

QUOTE(Trellian @ May 8 2006, 10:39 PM)
With ISP and Search toolbar data, yes we can determine of made by a real searcher.

View Post


Hey David-

So you can say with all confidence that 100% of the data in the KD database was searched for by a human who was looking for something? Cause I still see some things I don't believe, myself.

If you only display human-input queries, then there are some people out there searching for their favorite weird phrases about 50 times a day... wink.gif

I do agree that I add words in that are not natural language searches, but when I arrive at the related results, I don't expect to see "fishing Lake Murray striper" as a phrase on the page. I certainly wouldn't recommend a local fishing guide to optimise for that phrase by using that exact word order over and over on the page.

#30 Jill

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Posted 08 May 2006 - 10:40 PM

QUOTE
o you can say with all confidence that 100% of the data in the KD database was searched for by a human who was looking for something?


He said not yet...they dont' have them separated.

QUOTE
I do agree that I add words in that are not natural language searches, but when I arrive at the related results, I don't expect to see "fishing Lake Murray striper" as a phrase on the page. I certainly wouldn't recommend a local fishing guide to optimise for that phrase by using that exact word order over and over on the page.

Exactly!




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