28 replies to this topic

[Pianist718]

We have a budget of $300 to spend every month for a linking campaign. The keywords are fairly competitive. Top 5 sites have a PR6, PR5, PR4 and less.

On average our competitors have 250-2500 backlinks to their home pages.

So ... what would be your strategy?

Keep in mind; we do have some authority sites that will charge $150-300/year for a link.

[amabaie]

Seems to me, you have three choices:

1. Hire a company to do $300 of link-building per month.

2. Do it all yourself, and go out on the town.

3. Hire a company to do $300 of link-building per month, and do more yourself. In a highly competitive market, I would probably recommend this option, as this amount would not cover enough of our link-building services to get you through.

[Pianist718]

We do linking our selves. I am interested in thoughts about ... what links to add? How many? How often? What sources? ......any other info.

Not interested in companies trying to get business on this forum (with all due respect)

[sweepthelegnate]

We do linking our selves. I am interested in thoughts about ... what links to add? How many? How often? What sources? ......any other info.

Not interested in companies trying to get business on this forum (with all due respect)

technically he said "hire a company" not "hire me!"

as far as what links to add and how many... you have to answer that question you know your market best...what websites exist out there that it would be great to have some of their traffic come your way? pursue those relationships.

[Jill]

I think he's asking what kind of links should he purchase with his $300. But like nate said, we don't know the market, so it would be impossible to say without extensive research.

Each market is different, and will provide you with different link purchasing opportunities.

[seadog]

Pianist718,
Quick question, are you building links primarily for SEO purposes or traffic generating purposes(I realize a link can provide both, however some folks prioritze differently)

[Pianist718]

At this stage, more for SEO and considering the traffic as well.

[MaryKrysia]

Not interested in companies trying to get business on this forum (with all due respect)

Not respectful at all, IMO. This statement sounds presumputious. You are asking a link building question on a forum of which many members are authorities in or very knowledgeable of SEO. Suggesting hiring someone to do at least some of the link building is normal as many site owners do just that, although $300.00 monthly would not get you enough links for highly competitive keywords.

If you want to do all link building work yourself, I suggest finding the most authoratative sites to get inbound links from. I have never seen a formula showing how many links from which types of sites are the best combination. It always takes a lot of time and learning-as-you-go.

Mary

[amabaie]

Not interested in companies trying to get business on this forum (with all due respect)

Just for the record, I was not trying to drum up business in the forum. That's what PMs are for. I was simply giving my best advice based on what I know. I am sure there are many on this forum and elsewhere who charge much more or much less, but I don't keep track of that sort of thing.

As far as renting a link (I doubt you can actually "buy" one), I would suggest that any highly relevent site that does not sell links is a good candidate.

[Pianist718]

David ... don't be offended. That was not directly targeted towards you. Just a missunderstanding. I do appreciate the advice though.

[alemcherry]

You should look for:

1. The quality of site and the topic it deals with.
2. Number of outgoing links and the position you are goign to get. No footer links, even if from a very good source.
3. High PR pages, 1 PR 6 will be better than 3 PR 5 links, other factors being the same. Some say1 more PR it oculd be as much as 6 times more important. May not be correct but less high PR links is better.

[RiYo]

How do you determine what site is worth its money?

Alemcherry comes up with the PR, but as far as I understand the whole PR issue is not worth looking at, as it does not say anything, or am I wrong here (I read an articles that Google is trying to get PR more meaningfull again).

The other item is the number of outgoing links: how to determine this number as there was not one product out there that gives the correct number of outgoing & incoming links to a website: or is there one by now?

Richard

[realsseo]

Pianist I would suggest start getting links in, first with the less high PR links until you build up a sum of incoming links. Go with a steady pace and try to get links that have to do with your business. Don't delay in starting since the faster you start the faster you will have positive results. Trying to get 2000 links is not that bad, just don't get them all at once!!!

[jehochman]

That's what PMs are for.

You guys are getting business from this forum? Wow, I missed the boat. All this time I've been posting just for fun and comraderie.

Back to work -- Spending $300 per month for links sounds silly. First get the strategy, then see how much it's going to cost, and go make a case. Don't be boxed in by somebody else's small thinking.

Do you have something worth linking to? Have you run searches for your best keywords and looked at what sites rank well? Some of those sites probably represent link opportunities.

Link counts can be deceptive. I know a couple sites that do well with just a few excellent links. Go for quality, not quantity.

[roxyyo]

I haven't seen any of these guys on THIS forum, but there are many SEO companies that will promise X number of backlinks with PR4 or higher for $3-$5 per link. I have to question their practices and value of links gained.

Anyway, I have a couple ideas for where to find paid links:

1. Have you exhausted your opportunities in paid inclusion directories like skaffe or goguides?
2. Have you run queries on your keywords and checked out the AdWords ads? Sometimes there are review sites or vertical directories that may send you good traffic, and you can piggyback their AdWords efforts. Usually they want you to pay for inclusion (others are Made-For-AdSense sites, I'm not talking about those)
3. Have you searched for "keyword + advertise" or "keyword + media kit" to find sites that have sponsorship opportunities (be careful with this...)
4. Consider approaching some high quality prospects and asking what a link on a specific page would cost.
5. Download "Seo for firefox" extension and search for blogs related to your topic, the ones with a high number of bloglines or delicious bookmarks may be a traffic benefit and an SEO benefit, plus the humble blogger may be flattered by your inquiry