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Spammy Title Tags
Posted 25 February 2006 - 05:01 PM
Updating your titles to something more appealing to visitors is bound to bring more potential customers into your site.
Rand's example is a huge improvement.
Rather than repeating the same words over and over, which does look spammy on some pages, this gives you more flexibility with your terms and the opportunity to introduce keywords and phrases you are not currently using, rather than repeating the same words too often.
Posted 27 February 2006 - 12:37 AM
I've changed a zillion client's sites over the years from spammy (I mean repetitive) titles to non-spammy titles and it's only improved things, not hurt them. Of course, we change other things at the same time, but I really don't think removing 6 or 7 instances of the same word could do anything but help.
My project this week will be to de-spam my title tags (if that is a word????????). Everyones comments here have really convinced me to go for it. I think it is a step in the right direction and I'll let everyone know how it works out. Thanks again for all the posts!
For me adding new pages means adding products (usually) and it is time for me to do that too. My customers look for new pieces periodically. But, what do you mean by playing with links? Do you mean you have problems when you remove some links you've got on your site linking to other sites? I'm confused by this sentence.
I swear that is the story of my life. I'm working on something online and my youngest daughter asks me to fix her dinner (or asks for something crazy like asking me to be a mom ) and I say, "I'll do it in a minute, honey." Then that minute turns into an hour or more and she's already eaten junk food. HA!! I'll never win the prize for Mother of the Year.
Posted 28 February 2006 - 05:23 PM
This is my opinion only, don't carve it in stone.
A page's "popularity" (for lack of a better word) depends a lot on the links that lead to it.
If you change link text, eliminate links, add links, etc. it will likely affect the entire site. Page text, title, meta, and description are relative to the page. Links are related to the page and to the site.
Carefully tweaking page content, title, meta, and description ( without messing with the link text and link structure) won't have as big an impact on your site as a whole compared to tweaking text, title, meta, description, AND links.
I all but gave up making time estimations. It always takes me ten times longer than I think it will. The solution to one problem usually introduces a whole new set of problems
Edited by maleman, 28 February 2006 - 05:49 PM.
Posted 10 December 2008 - 01:13 AM
Still, if they work for you, then there's no reason to change them.
Well, I write titles exactly in that way, i.e. "spammy" way. E.g:
london accommodation london b&b london lodging london pension in london...
On one particular and very competitive page on my site, this kind of title is more than 2 years old. It haven't triggered any red flags (yet?)
Reasons for using "spammy" titles are:
- exact key-phrase matching (some people search for london accommodation and others for accommodation london) - it is very important.
- Instead putting lodging london in my title mentioned above, I could make another page whose title would start with lodging london - but the problem is that this new page will have lower page rank and will not be so competitive as the first page which has high PR. (And I don't want to spend time to develop the new site's PR - it is easier simply to add key-phrase to the first page's title.)
But, if I ever start to sell gold, I will never put spammy titles like this one, because it would make more damage than benefit. Customers would not have confidence to buy gold from spammy page.
...one more thing. I've read couple of times it is recommended that single page is optimized for three key-phrases, not more (or something like that). So, why not to optimize one page for 30 relevant key-phrases? The answer is probably something like following: it is difficult for single page to be competitive for too many key-phrases in the same time, and putting additional key-phrases will jeopardize page's competitivness for its main key-phrases. But, IF this is correct for highly competitive key-phrases, it is not correct for key-phrases which are not too competitive, and in the latter case there is no obstacle for single page to be optimized for many key-phrases.
Posted 19 February 2009 - 07:27 AM
FWIW, I don't do this because of the search engines at all. Truth is they may find hundreds and hundreds of possible keyword phrases on any page they index. The reason why I stick to the 3-5 phrases per page rule is to keep the readability quotient in good shape for the Real People reading the text. Because as a general rule if you try to start working in 10 or 20 (usually closely related) phrases into a single page of copy that's a few hundred words long the page simply isn't going to read well.
Posted 21 February 2009 - 01:58 AM
Here's the thing: If it looks spammy, it will definitely be a spam. And you don't want that to happen right?
I suggest you change it. Less redundancy.
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