I've been reading this forum for a while, but this is my first opportunity to post.
I manage SEO/SEM for several sites associated with a single company specializing in Internet based subscription services.
I know that unnatural linking is discouraged and can be viewed as link spam; however, in the past we received some advice to purchase about 14 links through a paid back link provider.
I won't post the name of the site which was recommended as I don't want to advertise for them, but I can tell you that most of the pages they offer are related to local television stations and the site [removed].
The sites available through this provider are at best very loosely related to our services and products, but the PR values are 6 or higher.
These links are expensive and I'm planning on taking them down slowly as I'm theorizing that the SE's are probably aware of such sites and are either offering no value to the links or negative value to the links.
What are your thoughts on these types of programs? Should I cut and run or is there value on paid back links?
Edited by Jill, 27 January 2006 - 05:14 PM.