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Yahoo Optimization


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6 replies to this topic

#1 Guest_Seeker_*

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Posted 16 November 2003 - 12:00 PM

Hi,

After paying for a commercial directory listing, I noticed that my Google search results (for a given keyword) bounce up and down over the days, depending on where I am placed in Yahoo's search the web (not directory) results.

So, how does Yahoo rank pages? How do you get in the "Most Popular" list for Yahoo?

Most of the sites I have looked at in the "Most Popular" list are NOT sponsored listings; so what is Yahoo's (not Google's) criteria for ranking results on a keyword search?

Thanks

#2 Jill

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Posted 16 November 2003 - 12:38 PM

Welcome, Seeker! :angry:

Yahoo uses Google's database for their regular listings, and the rankings are generally similar. Google is in flux right now, so Yahoo will be too.

To be in the most popular listings at Yahoo you need to be in the Yahoo directory, I believe.

Jill

#3 webstream

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Posted 17 November 2003 - 06:39 PM

Google is in flux right now


Jill, what do you mean by the above comment you made about Google?

Also, is it worth paying $299 right now to get listed with Yahoo, knowing there may be changes coming one of these days with Yahoo's recent acquisitions?

Thanks,

Webstream

#4 Jill

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Posted 17 November 2003 - 07:52 PM

Google is in flux, means google is in flux. They are changing how they order sites for search queries.

And imo, it's not worth paying $299 for a Yahoo listing, but many disagree with me.

You can get into Yahoo through Google for free. Paying doesn't get you anything but a link from their directory. I don't know many people who actually browse through their directory these days.

Jill

#5 SearchRank

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Posted 18 November 2003 - 09:46 AM

How do you get in the "Most Popular" list for Yahoo?

The last time I checked, I believe Yahoo measures click-thru activity to some degree and this is how they come up with a "Most Popular" list. someone correct me if I'm wrong.

This would only be in their directory section. For the main results, optimize for Google and you're optimizing for Yahoo.

#6 MakeMeTop

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Posted 18 November 2003 - 09:52 AM

I don't know many people who actually browse through their directory these days.



I have always put all sites into Yahoo and continue to do so. I average around 5% of all Yahoo referrals as those coming from the directory listings, but this can change radically on market type (and your positions in the directory). But, on average, around 5%.

#7 bdi_research

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Posted 21 November 2003 - 06:26 AM

Some people submit to Yahoo! for the boost in link popularity. A couple of links from the right sources can boost the rank of your site. Expert Shari Thurrow lists Yahoo! and DMOZ (the open directory) as two major directories that count as QUALITY links.

Quality, by the way, is what you need to keep in mind when trying to build links to your site. A few quality links outweight lots of insignificant ones.




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