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Google: November Algo Update-dance


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1402 replies to this topic

#496 DianeV

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Posted 23 November 2003 - 01:08 AM

OT: you would be surprised, in Hollywood, just how often the advertisers call the shots.

On the other hand, any one program only has so many advertisers, so the threat of an advertiser pulling its commercials (adverts, to you Brits) is a real threat.

#497 awall19

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Posted 23 November 2003 - 01:47 AM

but if that station did not offer value to its advertisers via "commercial interruptions" the tv station wouldn't make any money


actually product placement is some of the best advertising in the world. if the person is unaware it is an ad it is much easier to defeat their defense mechanism. perhaps if they can just get people to think

info vs products - that would be all they need


At the same time they are trying to offset the lowered quality effect using DMOZ. they had to eventually do something about pagerank

eventually they will have to get a better filter or change the results. Yahoo is branding its search in a big way right now - and will eventually shift to inktomi if the results are superior

#498 mcanerin

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Posted 23 November 2003 - 01:52 AM

Peter, you're probably right

You've moooved me to consider the TV analogy instead... :aloha:

Ian

#499 peter_d

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Posted 23 November 2003 - 03:49 AM

The product is made for the viewers,.. not for the advertisers.


It is made for BOTH, Peter. That is the business model.

#500 powerofeyes

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Posted 23 November 2003 - 06:18 AM

Hello,
I am noticing a strange thing from the start of this update. When we check for latest backlinks in www-va data center they are not showing keyword back links(over optimized ones for our site) as it used to show before. Now they are not showing backlinks that are over optimized for that anchor text even if it seems to come from a PR6 or PR7 site did anyone notice that.
if you feel your Homepage is over optimized for a particular keyword phrase and if you think you have an anchor text with that same phrase that you have over optimized your site, it is not showing up so there is definetely a anchor text penalty applied to the current algorithm so just beware of using anchor text for key terms that you optimize for your sites,
VIJAY.

#501 DianeV

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Posted 23 November 2003 - 06:35 AM

Well, that's fun. I guess I should call my company DianeV. Studio. <g>

But thanks.

#502 Peter

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Posted 23 November 2003 - 07:09 AM

if the person is unaware it is an ad it is much easier to defeat their defense mechanism.

I don't know if it is the same everywhere, but in europe that is ilegal. One should always be aware that it is advertising.

Now they are not showing backlinks that are over optimized for that anchor text even if it seems to come from a PR6 or PR7 site did anyone notice that.

I noticed that that happens, but I also noticed that that changes, sometimes by the hour,... one moment they´re there,. the other they´re not. I guess they´re still not completely done yet.

Peter

#503 OldWelshGuy

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Posted 23 November 2003 - 09:01 AM

I don't know if it is the same everywhere, but in europe that is ilegal. One should always be aware that it is advertising.

Yes Peter, subliminal advertising is against the law in the UK, including flash frames (you know where a message is placed in a prog or film but is only displayed as 1 of the 16 frames per second etc, so fast that the conscious mind does not notice but the subconscious gets the message like 'go buy a beer')

I often wonder if people use flash frames in the flash movies something like, 'this site is great' this site is for me' i am going to buy from this site' auto suggestion subliminal advertising. Also known as brain washing lmao

#504 qwerty

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Posted 23 November 2003 - 09:26 AM

We're going a tad off topic here, but product placement is very different from subliminal advertising. In product placement, some company like Coke is paying for the fact that their products and logos will be visible in a film.

If Tom Cruise's character gets thirsty, guess what he's going to drink.

#505 powerofeyes

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Posted 23 November 2003 - 09:37 AM

Hello,
Here is a typical example to illustrate how current google algo works. http://www.google.co... email services Just check the top ranking site. You will hardly see any phrase on the site. Phrase occurs once or twice. But the keywords related to the phrase are sprinkled all over the place. I think future google SEO(if this algo stays) will be something similiar to this but not so spammy like this but theme is behind this sample.
This site looks too spammy but they got the concept right, Just check google cache to highlight the words.
VIJAY.

#506 nuttakorn

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Posted 23 November 2003 - 09:41 AM

Who know about Google is changing their algorithm for filter search engine results which optimize keyword? When will google have finished yet? Because my ranking is drop from google.

#507 qwerty

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Posted 23 November 2003 - 09:41 AM

Very spammy, Vijay. I hope that's not typical of what we're going to end up with.

Yes, they've got the words sprinkled around all over the page, but it's there in nonsensical hidden text, and one of the words appears four times in the title tag. :aloha:

#508 awall19

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Posted 23 November 2003 - 09:52 AM

Another current technique which is working amazingly well is the overabundance of any particular word with complementary words ever so slightly scattered about.

#509 powerofeyes

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Posted 23 November 2003 - 09:58 AM

Very spammy, Vijay. I hope that's not typical of what we're going to end up with.

Yes, they've got the words sprinkled around all over the page, but it's there in nonsensical hidden text, and one of the words appears four times in the title tag. 

Yes qwerty,
I agree it is totally spammy. But I see people here talk about google doing this for their upcoming IPO or to boost their Adwords campaign. That may be part of the theory but I wont agree people saying all top ranking words or gone and the space is occupied non commercial sites. NO this is just another filter to remove SEOs taking control of the results.
My point is we can still rank no 1 if we follow google's changes. But this idea is for people like me who always want to be behind what google is doing. All other's ill recommand Jill's postings in this thread. Those will help you in a different way.
VIJAY.

#510 markymark

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Posted 23 November 2003 - 10:23 AM

Much of what has been said in this thread makes a lot of sense to me. I now know what needs doing...and if I can just persuade the company that sells blinds to take blinds out of their company name; the real estate company to remove real estate from their company name and the lingerie company to take lingerie from the company name, then I'll be all set :aloha: Seriously, though, I love this part of SEO (the bit when things go pear shaped) - it's the most enjoyable bit.

BTW, if anyone sees my site in the SERPs, can you remind it that vacation is now over and it should get back to work immediately.




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