What do you mean by creativity in SEO. Just would like to hear a thought on this.
LOL...Vijay, you obviously haven't been reading my 4 or 5 year's worth of SEO commentary.
Nothing's changed in SEO since I've been doing it. What has changed is the number of pages on the Web and in the engines' database, and the number of people who've learned how to do at least some rudimentary SEO.
All this means is that it's even more important than ever to create a site that is THE site to go to in YOUR particular industry.
Chasing highly competitive phrases has always been a cat and mouse game. Time is much better well spent doing other things and forgetting about the highly competitive phrases. If you get them, consider yourself lucky, but know that your position is always precarious at best. When you lose it, be thankful that you had it at all, and keep on truckin'.
Read through my past newsletters and articles and you will see that this has always been what I've tried to tell people. It's always been about hard work, dedication, long hours and creativity. And it always will be. Nobody gets rich by being lazy. (Well, I'm the exception, but most people don't! )
It's about passion.
It's about having a Website that you love and treat like your child.
It's about making your site be the best it can be...