14 replies to this topic

[kausik]

Hi,

Do you know reciprocal link exchange will not help us any more ? Search engines are now looking for links which are purely one way. We have made fool search engines for over 3-4 years with our artificial link exchange tricks for links. What actually relevant links means? Search engines earlier concept was when we thought a site is important for viewers of our site we placed them on our site, so that our visitors can get some relevant information which may not be in our site. But how we have utilized it ? We started to exchange links with thousands of sites (some relevant, mostly non relevant) to get link backs.

Now those kinds of irrelevant links will not give you any mileage but if those sites are poorly irrelevant then search engines may penalize you too. So it'll be better if you drop those irrelevant links from your site.

PageRank doesn't matter!!!
If you find a site which is relevant to you and your visitors can get benefit from that then only exchange link with that site PageRank doesn't matter really. Goggle engineers say PR is only for better viewing experience of your visitors.

If you get even PR 0 link back from a relevant site to you then exchange one way link with it.

How you’ll get one way link?
Tough question. You need to have more than one website to get one way link back from another site. Suppose you have web design related site www.zzz.com and you want to get one way links. Then first step is to make another web design related site say www.yyy.com . Provide a link back from www.yyy.com to that site which will place a link to www.zzz.com to it’s site.

Getting links from well categorized sites very important too. There are lots of FREE directories available now and they gets very good PR within few months. From there you’ll get plenty of one way links totally free of cost.

So only concentrate on getting one way links for your site. Relevant Links, Links & Links is the only way after you optimize your site properly. Mind it only contents optimization will not drive you to Page 1 on search engines. Google, Y! and MSN all heavily rely on links.

[qwerty]

Welcome, kausik

How you’ll get one way link?
Tough question. You need to have more than one website to get one way link back from another site. Suppose you have web design related site www.zzz.com and you want to get one way links. Then first step is to make another web design related site say www.yyy.com . Provide a link back from www.yyy.com to that site which will place a link to www.zzz.com to it’s site.

I would have to disagree with that strategy. That's not getting a one-way link; it's making one. Remember that Google now has access to registration info, so if they see that it's your site linking to your site, I don't think that's likely to work. Besides, it's clearly an effort to fool the search engines into thinking someone other than you found your site valuable enough to link to it.

The trick in getting one-way links is no trick: it's a matter of creating content that's worth linking to.

Matt Cutts wrote about linking strategies a few days ago on his blog: Tell Me About Your Backlinks

[Randy]

Welcome kausik !

I would also have to take issue with with the general premise that Reciprocal Linking Is Dead.

It's not.

All of the Fake link building strategies are in trouble, not recips. As noted in the blog entry Qwerty linked to above. Google --and Yahoo too for that matter-- have gotten a lot better at spotting what are basically fake links that were put in place only to influence the engines.

But this doesn't have anything at all to do with Reciprocal Linking. It has everything to do with seeking out quality links from sites that should be interested in promoting your site to their real, human visitors.

[Jill]

Welcome kausik!

Interesting how people love to take everything to the extreme. If you see a site you like and you link to it and they link back to you, what's wrong with that? Certainly nothing.

I don't personally do reciprocal linking, but it's certainly not dead.

[praveen]

Hi Kausik,

sorry but i also have to agree with others above.

recip linking is still alive.

as long as you dont overdo it, i dont see why should anyone getting into trouble.
and ofcourse if you do it with the notso right site then it is harmful for you

[Scottie]

I'm going to have to recommend y'all get with the program and try the Trapezoidal Linking Matriflux. It's the only way to link...

[ewc21]

Definitely reciprocal linking is not dead. If I find a page relevant to my site and ask the owner if we can refer to each other's link, then what's wrong with that?

[abernhardt]

I'm going to have to recommend y'all get with the program and try the Trapezoidal Linking Matriflux.  It's the only way to link...

Can you explain this trapezoidal linking program a bit?

As for the original post, I along with most truly believe that reciprocal links aren't dead and why would they be if they benefit your site and it's visitors? And the strategy of creating another site so that you can get inbound links appears to me to be deceptive work for benefits in the search engine. Inbound and outbound links improve your link popularity and add a more pleasurable experience for your site visitors. You should drop irrelevant sites if they don't benefit your site visitors, especially if they were used just for the sake of trading links.

[Randy]

pssst... The trapezoidal thing is a running joke.

Don't tell anybody though.

Scottie and Mike want to see all of those who have jumped on the recent triangular/round robin linking schemes to eventually take it to its natural conclusion.

[qwerty]

A joke?? Do you know how many clients I've put into that program?

[Randy]

utoh...

[lyn]

A joke?? Do you know how many clients I've put into that program? 

As long as you get your commissions!

l.

[cfreek]

I'm going to have to recommend y'all get with the program and try the Trapezoidal Linking Matriflux.  It's the only way to link...

First time I've seen this enginous strategy!
The equation is so simple, a child could understand it.
Why didn't I think of it myself...

[Jill]

Can you explain this trapezoidal linking program a bit?

Geez Randy, you always ruin everything!

TLM is the hottest thing since sliced bread. It's right up there with keyword density conflagulation and PageRank discombobulation.

I know it's good cuz I read it on the Internet.

[qwerty]

Actually, you should let your bread cool a bit before you slice it.