However, how do you optimize your website for more then one phrase? Variety of anchor rich text links will be enough or there is some methods that SEOs use?
To be more specific:
Our website has some back links.
When we first started to exchange links we use our website name ( might be a wrong thing to do), "webdesigners123", as the anchor text. Later on, we asked it to be "web designers 123". This days we ask for "freelance web designer".
Before you will judged us about the history of our anchor text, I would say that we did so without knowing much about the value of the anchor text importance. I believe that Its not the end of the world, since most of the work is a head of us.
As I learn so much from you guys so far, I am bringing this issue before we are doing any changes in our strategy.
Our goal is to be on the top of the search results for the phrase "freelance web designer". We picked this phrase knowing that this phrase is the best suit to our website service, it has 243 requests/day world wide (according to WEB CEO keywords tool). However, in the long run we would like to be also on the top 10 of the "web designer" phrase. This phrase is much more popular, and has much more competitors.
How can we plan our SEO strategy to be optimized for both phrases at the same time?
Thank you for you help in advanced.
Edited by Jill, 01 November 2005 - 04:24 PM.