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Optimizing For Typos


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16 replies to this topic

#1 webkid_san

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Posted 18 August 2005 - 01:24 PM

There are couple of phrases I got that is well know that people make typos and a very popular one ... How do create content for it ...because I dont want to create content with typos just for Search Engines ... how do you optmiize the page for typos without using the typo ... does it make sense ?

#2 qwerty

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Posted 18 August 2005 - 01:26 PM

IMO, the only place for typos is the meta keywords tag. I personally hate pages that use misspelling and discuss how they're misspellings, or even alternate spellings.

We offer search engine optimization services. If this were the United Kingdom, we would refer to that as "search engine optimisation services," but as we're located in the United States, we spell "optimization" with a Z. yuk.gif

#3 SearchRank

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Posted 18 August 2005 - 01:47 PM

I agree with Bob (qwerty). You might also target them with PPC (AdWords or YSM).

#4 jimm

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Posted 18 August 2005 - 01:50 PM

I am in agreement with Bob. The meta tag keywords place is about the only acceptable place for intentional typos on a web site.

One thing I happened upon due to my carelessness and poor typing skills is a typo in my Google Adwords. I accidently made a typo in my keyword and rank first in paid results for that typo. I am not advising you to do so, I just thought that I would share.

Jim

#5 jimm

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Posted 18 August 2005 - 01:59 PM

Hi David,

You snuck in there while I was typing. Have you had proven success with typos in PPC campaigns?

I have left a typo Adword of mine in active for curiosities sake, but have yet to have any clicks within the first month.

Thanks!

Jim

#6 webkid_san

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Posted 18 August 2005 - 02:01 PM

Do you think if I use it in Alt tags, would it be wrong ... since that is some thing that is not obvious ...

#7 Jill

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Posted 18 August 2005 - 02:45 PM

QUOTE
I have left a typo Adword of mine in active for curiosities sake, but have yet to have any clicks within the first month.


You don't put the typo in the ad, you simply bid on all the misspelled keywords.

#8 jimm

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Posted 18 August 2005 - 02:54 PM

You are correct Jill. I had the typo in the adword, not the add itself. Good eye!

#9 Ron Carnell

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Posted 18 August 2005 - 04:31 PM

Depending on your content, the easiest way to target misspellings and typographical errors is to invite your visitors to contribute to the page. Testimonials, comments, ratings, etcetera. Trust me . . . you'll soon have more bloopers than you could EVER squeeze into a few inappropriate ALT attributes. smile.gif

#10 Randy

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Posted 18 August 2005 - 07:22 PM

roflmao.gif

Too funny Ron! And also very true.

#11 Kal

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Posted 19 August 2005 - 06:18 AM

I target some misspellings using PPC and it works well. I'm always surprised by how many people type misspellings in their search queries. Spend a few hours doing deep keyword research and you'll find some great ones. Also your site logs can be a gold mine for those.

#12 janell

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Posted 19 August 2005 - 12:04 PM

I agree - there are a lot of people who don't know how to spell, but it will turn off the ones who do know how to spell if you have misspellings in your keyword. Then again, your particular audience may see misspellings and feel more at home, who knows.... smile.gif

I have a similar dilemma - I have a keyword (type of product) that ends in "-ing" but most of the general public thinks it ends in "-ed". So I'm trying to figure out how best to approach that one and have something that I hope will work, but we'll see....

Janell

#13 qwerty

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Posted 19 August 2005 - 12:11 PM

This reminds me of high school (not the level of conversation, just the subject-matter). Where I grew up, it was common to call businesses by a possessive form of their actual name. I'm not sure if that's a Long Island thing, or a late 70s thing, but that's how it was done.

I distinctly remember overhearing a conversation between two of the local princesses in chemistry class discussing whether they were planning on going to "Xenon's" that weekend (Xenon was a disco in NY, nearly as fashionable as Studio 54).

Now if Xenon had truly been so far ahead of their time that they had a website (before there was a web smile.gif) would it have made sense for them to use Xenon's on a few pages?

#14 web

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Posted 19 August 2005 - 01:12 PM

Some helpful strategies are detailed in this thread


http://www.highranki...p?showtopic=290

#15 janell

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Posted 19 August 2005 - 04:01 PM

lol... It's funny to think about how things were back in the day. I always go back to our first computer that didn't even have a "hard drive" as we think of them, all programs fit on - and were run from - floppy disks....

Thanks for the link, web, interesting reading!

Janell




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