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Rss, Pr Release, Blogs ... Important?


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7 replies to this topic

#1 Pianist718

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Posted 31 July 2005 - 08:30 AM

I see now that many sites are creating a BLOG page right off the main home page link. There they write content and post RSS feeds. How important is this technique for a site who's main keywords are "Medical Alert Systems" and "Medical Alarm"?

In our industry (looking at our competitors) no body is doing this. So will this give us a head start?

Thank you.

#2 Jill

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Posted 31 July 2005 - 08:55 AM

It's only important if you have something to say. If not, there's no need, which is probably why nobody is doing it at the moment.

But if you can think of interesting things to discuss in your field of business, then go for it!

#3 Scottie

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Posted 31 July 2005 - 12:12 PM

It's not an SEO technique, it's a publishing technique. If you've got a lot of current news or opinions, blogs are great!

You don't have to use a blog to have an RSS feed... if you have lots of new content you can easily create an RSS feed to allow people to subscribe to it and keep up to date with the latest on your site.

A blog is just a fast and easy way to add content on a regular basis but it doesn't have any special seo advantages... if you are more comfortable creating regular HTML pages with your new content, it's no different than a blog.

#4 ahernbrode

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Posted 10 August 2005 - 11:51 PM

I believe blogs are created to start people talking. Starbucks has these interesting quotes on their cups to supposedly get people to talk (but also to get people to stay longer and buy another cup or two).
Blogs are the first flakes of snow that can potentailly start the proverbial avalanche. We saw its dynamic forces in the 2004 elections. The queston for you is can you predict an avalanche and then drop the first flake?

#5 Jen C

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Posted 14 August 2005 - 06:29 PM

QUOTE
It's not an SEO technique, it's a publishing technique. If you've got a lot of current news or opinions, blogs are great!

You don't have to use a blog to have an RSS feed... if you have lots of new content you can easily create an RSS feed to allow people to subscribe to it and keep up to date with the latest on your site.


Totally agree here, there are alot of businesses who do create blogs, then 4 months later there is still only 2 posts in the blog smile.gif

The real advantage some blogs have that I've worked with (such as wordpress 1.5.1 +) is that some can submit the sitemap from the log in xml format now to Google sitemaps. As well, by adding the blog to My Yahoo, I find the content gets spidered a ton from Yahoo....

Not to mention automatic submission to relevant rss reader sites (if this is your thing) tongue.gif

#6 zurita77

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Posted 15 August 2005 - 04:47 PM

Importance and relevancy is really going to depend on the designer.

#7 peao18

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Posted 30 August 2005 - 02:08 AM

I agree with Jill. Only set up blog when you have something to say.

#8 Dragon

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Posted 30 August 2005 - 02:41 AM

Blogging has really taken flight as an entity in the online world.
ComScore networks recent analysis of the "blogosphere" stated an increase of 45% over the last year in blogging activity.

It definately has become the new craze for anybody wanting to have a website - its extremely easy to create your own website if you have no HMTL knowledge whatsoever, and more than likely another good reason for the "sudden" boom.

I must admit that i have seen great benefits to blogging, most websites that do include it are spidered quicker (from what I have witnessed) - but this is also due to the consistent content uploads and changes - which spiders love...

I do agree with Jill that you should have "something to say" before publishing a blog, something that people will read or subscribe to and will want to know more of. Alternatively just using a RSS feed to your "normal" site content should more than suffice.




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