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Indexed & Cached Inside 48 Hours... Bit Scared!
Posted 02 June 2005 - 03:51 PM
This is my first post, so be gentle! (Apologies in advance for the length of the post.)
I have a situation that is a little unusual for me - I'm a bit concerned that things are going rather too smoothly, and that someone is going to pull the rug from under me very soon!
I launched a site yesterday (june 1st), which had previously only had a holding page (with logo, company name, email link and link to my ebay items) for about 6 or so weeks prior to that. I have linked to it from my personal site, and from the mall belonging to the shopping cart I use. As far as I'm aware, those are the only links pointing to it.
I had a quick look this morning on Google UK for one of our keyphrases to see what the competition was like... and we're number 2! (The search phrase is 'boho clothes'. 'Boho clothing' also shows us at number 8). My site has been picked up by google, indexed, cached and is ranking on page one for 2 of our target keyphrases - all inside 48 hours after launch! Admittedly they're not the most competitive phrases, but even still...
Any thoughts on this? Is it going to go down the plughole in the next few days, not to be seen again until 2012?
Posted 02 June 2005 - 04:05 PM
For uncompetitive phrases like that, it's not unusual. Don't be surprised if the pages seem to be out of the index in a few days too. Nothing to worry about if that happens. They will come back.
Posted 02 June 2005 - 04:20 PM
Jill - great site, a really good resource.
Posted 04 June 2005 - 06:21 PM
Its important to find a balance in choosing key phrases to target.
Nobody will be looking for Boho clothing unless they have heard of your business, so it is vitually meaningless to rank well for that phrase.
I dont know what exactly you sell, but imagine what people might type in to search engines to find exactly your type of products.
Eg. 'buy jeans online' could be an example type of phrase to target over coming months.
It can be hard for new sites on Google and you may find the site disappears as Jill said. It is important to concentrate on MSN and Yahoo during this time and not gett to frustrated with Google.
Posted 05 June 2005 - 04:06 AM
FWIW, 'boho' is a style of women's clothing that is very fashionable in the UK this year, and the site is named after the fashion. So people will be searching for those phrases, but like I said they're not going to be hugely popular. But they will be relevant to my goods.
Truth be told, I hadn't paid much attention the optimisation side of things yet. I wanted to get the site up & running in order to get it cross-linked with my ebay auctions, and then I was going to look at the SEO aspect. That's why it was it was such an enormous surprise for it to be even indexed & cached, never mind ranking for phrases.
I'm not going to even bother going for some of the more generic terms as there isn't a huge point to it - I will go for more specific target phrases that bring in fewer but better-qualified leads. In any case, most of our stuff sells like hot-cakes on ebay anyway, so the site is almost secondary. It was just to give the ebay punters the chance to come and buy other stuff to go with what they're already looking at.
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