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Submitting To Yahoo


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8 replies to this topic

#1 EupaLeeB

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Posted 27 May 2005 - 07:25 AM

Hi All,

Does Yahoo still have an express submit ? I can't seem to find it.

If so, can someone please post the URL ?

Kind Regards

Lee

#2 EupaLeeB

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Posted 27 May 2005 - 09:26 AM

Hi,

OK , I've found it- under marketing.yahoo, Its called express submit.

However this raises some interesting questions for me, according to the blurb yahoo say the URL will be spidered every 48 hours, OK, but as well as an annual fee a per click fee has to be paid !!

Considering these listings appear within the organic listings, sure this must influence the rankings of Non paying domains. If I were yahoo I sure know which one I would stick at the top.

I would like to know what experience folks have with this ? Is it value for money ? Are non paying domains at a disadvantage in any way ?

Lee

#3 Jill

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Posted 27 May 2005 - 09:53 AM

According to Yahoo, there is no influence to the rankings if you pay. It simply gets the pages indexed and respidered often.

#4 EupaLeeB

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Posted 27 May 2005 - 10:07 AM

Hi Gill,

Seems Odd to me that they would rank a page/site they they are earning no dollars from above a page/site that they are. I find it hard to beleive that this does not influence their search results.

Lee

#5 Jill

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Posted 27 May 2005 - 10:22 AM

Why would it seem odd?

If they rank paid stuff higher, then they will have to start labeling them as sponsored links, and they don't want to do that.

It's all about disclosure. If something that is paid for, gets a boost in the rankings, then that needs to be disclosed. At least as far as the FTC is concerned.

Yahoo's users may be upset to know that rankings can be bought, and that the top sites are there only because they paid to be there. At least, I would be, if that were the case. Unless of course, they clearly labeled it to be so. Then I would just be sure not to use Yahoo as my engine of choice, as I prefer to have my sites listed in order of relevance, not in order of who can afford to pay.

#6 MakeMeTop

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Posted 27 May 2005 - 10:41 AM

All Express Submit does is spider your page (if accepted) every 48 hours - it does not boost rankings.

Frankly, I stopped using it a year ago - Yahoo spiders pretty fast currently and ranks according to the same algo as the paid inclusion one.

#7 EupaLeeB

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Posted 27 May 2005 - 11:01 AM

Hi Gill,

In answer to why I think it is odd. Yahoo is a listed company that trades shares on the stock market, and as such must return to its shareholders as much as possible.

However I do agree with you that disclosure is the key. I just wonder whether these is something more sinister going on in their alogrithms, must be very tempting, think of the extra profit they would make !!

Generally I dont think most end users care or even understand with regard to search engines and whether the results are sponsored or not. When we speak with customers who have found us through Google Adwords, most are not aware that it has cost us money and most are not aware what sponsored of paid for links are.

This is just my opinion and without any proof one way or the other I wont speculate any further.

What is interesting however is that here in the UK, the two largest price comparison portals are moving to a 'Bid' model from a fixed price per click model, one has alraedy done so and I think the other will pretty soon. They have realised the additional revenue that they can achieve from this.

#8 Jill

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Posted 27 May 2005 - 11:06 AM

QUOTE
This is just my opinion and without any proof one way or the other I wont speculate any further.


Well, apparently, Makemetop does have proof.

By the way it's Jill with a J not Gill with a G. smile.gif

#9 EupaLeeB

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Posted 27 May 2005 - 11:18 AM

Apologies Jill,

Not Really sure why I used 'G' when it is clearly 'J' on all of your posts,

Doh !!!




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