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Walk Step-by-Step Through the PR Writing Process
Posted 17 May 2005 - 11:03 AM
Estimated Pickups: 632
Click Throughs: 7
Syndicated Sites Click Throughs:
So this press release brought 184 unique visitors to my site and out of those I received 1 conversion and 1 possible deal that if it goes through would make this presss the most beneficial solution to my site yet.
This was definitely worth it and I thank all of you for your outstanding advice. As suggested, I will re-send the press release with a few changes at the end of the month.
Posted 26 May 2005 - 12:52 PM
Syndicated Sites Click Throughs:
mail accounts (Sedo Newsletter): 100
mail accounts (Sedo Newsletter): 2
Wrote a New Article: (click on link to see article)
Total Unique Visitors: 300
Link Exchange Requests: 2
Wrote an article about DropListPro: 2
Requests for new features: 2
Possible Deals (Jobs/Trade): 2
I can't believe one press release did all this and that's not even considering all the links I've been getting.
Thank you so much Karen (copywriter)! Also, take a look at the article sedo wrote. It sounds very professional.
Posted 26 May 2005 - 01:00 PM
You are something now, Opics!
You are most welcome for the help, but you did all the work! Glad it paid off for you.
Posted 31 May 2005 - 11:32 AM
Total Unique Visitors: ~450
This press release accomplished a whole lot more than I ever anticipated. Also, now we are starting to get conversions from other places, so I must be doing something right. We have just released some new features, so we are going to send out another press release next tuesday. If it does even half of what this one did, then it will be well worth the money. Thanks again for all the help.
Posted 31 May 2005 - 01:33 PM
Posted 31 May 2005 - 01:44 PM
that extra effort getting it written .. and fine tuned seems to have helped out as well!
hope it keeps continuing to work for you for a few more weeks
Posted 31 May 2005 - 02:26 PM
Edited by opcis, 31 May 2005 - 05:00 PM.
Posted 10 June 2005 - 01:50 AM
I kept all my attempts of my first press release. Here they are:
[removed as site no longer appears to work]
I have been working hard over the last month and I have come out with many new features. I think it's time for a second press release. Here is my rough draft.
Let me know what you think. I want to get this sent out by Tuesday, so I'll probably need to have it submitted to prweb by Sunday night.
Posted 13 June 2005 - 12:53 PM
The release is scheduled to be sent out tomorrow (June 14, 2005). I'll post results.
You can view the final copy here:
Posted 13 June 2005 - 01:35 PM
I'll try to look it over later tonight or tomorrow (not that it will do you any good now).
Posted 13 June 2005 - 01:56 PM
Last time I spent more than two weeks on the release, and had a lot of help. I did this one in 3 days myself and acquired the same score. Your tutoring helped me learn how to write a press release myself, and for that I forever thank you.
I would however still like to know what you think, so I can do even better next time.
Posted 13 June 2005 - 04:33 PM
Couple of minor tweaks I'd have made.
Back to the "so what" question. Give me a benefit. You're launching a smart search because................. (what's the benefit)? Maybe something along the lines of "Industry's First Smart Search Feature Helps Expired Domain Seekers Get Better Results" or some such. (That's not the greatest headline in the world, but...)
Again, so what? Why would my reader's care that you have new features?
This was a little confusing to me. I guess I'd want to know that your company shows me the quickest available date they'll be back. Kinda sounds like they'll be back in 3 months and DropList tells you how to aquire them after 3 month is up.
All punctuation goes inside single or double quote marks.
This should be at the top somewhere. It's the whole gist of your release. (That and the fact that it's ultra cool and nobody else has it!! I'd play the exclusivity of it up, too.)
That's it. Nothing major.
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