Having said that, many site visitors are from the US. My question is, all other things being equal, to what degree do the various search engines understand the different spellings of common words - and how does it affect search results and ranking? For example 'colour' is the English and International way of spelling what Americans spell as 'color'. From a keyword point of view, I could always mix an match these spellings throughout the site, but my editorial heart wants some kind of consistency. At the same time, I want to be found by spellers of all nations.
Recommendations and tips please. Thanks.
BTW, I kept trying to edit the title of this thread to change Us to US, but it doesn't take. Is there some kind of filter at play?
Edited by tempy, 09 April 2005 - 10:15 PM.