3 replies to this topic

[idrive]

Hello everyone!

I have read through this discussion board and learned alot...or so I thought ;-) I am optimizing a site that offers packaged getaways. My keyword research indicates that we want to obtain traffic from three sources: people looking for Ontario travel information (this is an alliance of companies funded through Ontario partnerships); people looking for information on TimbukTwo for example, where TimbukTwo is a town in Ontario, but it also the destination of one of the packages; and also people looking for seasonal getaways - i.e. winter weekend getaways.

In an effort to see where the client currently stands, I selected all of the winter packages and determined keyword phrases for which I would like each package to be found. When I look in Google for example for TimbukTwo, my client comes up second, and the description, while being a snippet, is at least relevant. Problem is, when you click on the link, it does not take you to the package relevant to TimbukTwo! I was surprised as it all seemed so easy so far *grin*

Can anyone shed some light on this? I do know that one potential solution is to have some static pages, but I am trying to be realistic about the work involved - the purpose of a database is to continue adding packages without having to do alot of web work...or at least I thought that was the purpose *grin*

Any leads, suggestions, etc. greatly appreciated!

[mopacfan]

idrive,

I found that by adding Title, Keyword and Description fields to my database and adding some code in my asp to use these fields, that the relevancy of the pages within my site skyrocketed. Even though the url for every page is 'content.asp?pid=somenumber' they appear in the SERP like static pages (other than the url) with unique titles and descriptions. For many of my kw/p's, pages within my site rank anywhere from #1 to the top 10. (some are a little lower, I just haven't taken the time to update the page contents for those)

It can be done, just make sure your code lets you fully create the html and not just use the same title and meta-tags throughout your site.

[idrive]

Thanks mopacfan!

I figured that this is something that will be done - for each travel package, create a unique title, description and meta keywords tag...just in case they ever come back *grin*

But can you or anyone else account for the fact that the title and description seen in the SE are not corresponding to the URL that is clicked on?

What stops a SE spider from indexing www.mysite.com/search2.cfm - when the results of this search for you are "autumn getaways" and for me that same url shows me "winter getaways" as the url is the result of a search that a user does on the site?

Thanks for the info :-)

[Alan Perkins]

But can you or anyone else account for the fact that the title and description seen in the SE are not corresponding to the URL that is clicked on?

Either

• you are being redirected from the indexed URL to another URL for some reason, or
• the page content has changed since it was last indexed