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Ppc Ads Get You Spidered?


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8 replies to this topic

#1 powerofeyes

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Posted 02 October 2003 - 02:47 PM

Split off from this thread.

Hello,
I have a question. Does buying a PPC ad in overture will aggregate the schedule of spidering our site by search engines like MSN, Altavista, web crawler, excite etc.
I recommanded one of my client to buy a PPC advertise in overture and within a week I saw MSN robot activite on my clients site and it did a whole index of the site which is a very large one. But other than that none of the search engines has visited from the day we bought the listing(15 days before).
So my question does buying a listing will have any effect on this. I ask this because if this is possible I might recommand all my clients to buy a temporary listing and make the spider index and leave the advertisement to expire,
thanks,
VIJAY.

Edited by Jill, 02 October 2003 - 04:13 PM.


#2 Haystack

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Posted 02 October 2003 - 04:59 PM

Hi Vijay,
I imagine that was MSN's robot used for grabbing thumbnails of web sites which they sometimes include in search results.

MSN doesn't have a search engine of their own (at this time) and the PPC results come from Overture, so there's no chance of the two influencing each other.

Here's an example of Overture PPC results with MSN thumbnails:
http://search.msn.co...iew.aspx?&q=seo

#3 powerofeyes

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Posted 02 October 2003 - 05:50 PM

Hello Haystack,
We know getting a listing in MSN means we have to buy a listing in looksmart.com. I didn't buy any listing in looksmart but my site was indexed. For example this URL( [removed URL] ) cannot be accessed by any search engine without indexing my site. MSN was the first to show this page.
So I have a big doubt which robot must have indexed my site. Is it a robot of overture.com which indexed my site and the results are shown in MSN. Right now I dont have a proper log analysis software to find this out. Deepmatrix my log analysis software doesnt tell me which robot it is.
Please explain this,
thanks,
VIJAY.

Edited by Jill, 03 October 2003 - 10:04 AM.


#4 powerofeyes

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Posted 02 October 2003 - 06:14 PM

Hello Haystack,
Now I think I know where these results are coming from. Please see my client's current site activity. I think all results are coming from inktomi search

[Deleted inktomi spider stats.]

thanks,
VIJAY

Edited by Jill, 02 October 2003 - 09:47 PM.


#5 Jill

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Posted 02 October 2003 - 09:48 PM

Vijay, yes, MSN uses Inktomi. That's the spider that visited your page, and it has nothing to do with Overture.

MSN also uses LookSmart, but you have to pay to get a new page into LookSmart.

Jill

#6 awall19

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Posted 02 October 2003 - 10:42 PM

buying price per click adds will not cause quicker indexing and reindexing. if this were the case paid inclusion programs (which do not guarentee rankings) would be a pretty hard sell.

information sites can get into looksmart and msn free via Zeal, which is the non commercial portion of LookSmart

#7 K.S. Katz

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Posted 03 October 2003 - 09:17 AM

On an interesting note, I did some PPC ads on IndustryBrains.com (specialty niche business technology PPC engine) and I noticed that a month later that Google was counting the links coming off the sites as part of my client's link popularity and I believe that the client seemed to get more activity from the Googlebot and other spiders from those PPC ads.

Don't know if anyone else has had similar experiences but I would say that in this case the PPC ads were helpful with getting the spiders attention. ;)

#8 Haystack

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Posted 03 October 2003 - 10:45 AM

Hi K.S., I have seen this happen from time to time. It shouldn't happen, because the PPC programs should have tracking codes built into the links, so even if the search results pages within their PPC programs get indexed it won't be an inbound link.

#9 AussieWebmaster

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Posted 03 October 2003 - 02:01 PM

When some writes the definitive maze of engine relations I will be first in line to buy, but since it is always changing it will be outdated before the printer completes the copy.




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