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Frustrated, Tired And Confused
Posted 14 December 2004 - 06:13 PM
I've considered writing this post for a while now, and I've put it off because I have refused to believe that I am rubbish at getting my sites listed in the search engines. Because the search engines have millions of pages to plough through I have always convinced myself that 'they just haven't got round to me yet'. I have to face the facts that they are getting round to me and don't like what they see.
I am a one man band, everything I do is self taught, I have nobody to bounce my ideas off or ask questions to, so you can understand why I get frustrated, tired and confused when I try and try and try to get my sites listed the results are poor and demoralising.
What I need is a SEO partner, I'm not looking to employ somebody, I'm looking more for somebody who like me is a one 'person' band who would be willing to trade hours.
Does that sound really bad? Trading hours? It's a start, OK no money changes hands, but the hours you do for me, I do back for you. I really need hands on help on my sites to get them off the ground and at least showing up in the results (some are, some aren't, all though aren't at the best positions). Once I have that I can make a case to my clients that "whoever" at "whoever's" company has been working with me to raise their sites awareness and further optimisation will cost "xyz".
I consider myself good at design, but crap at optimising, I'm wondering if there is anybody out there who's the same... but in reverse?
I'd be interested to hear comments on this or to hear from anybody who might be interested, I'm based in Shropshire England, so somebody in the UK would be an obvious choice, however that's not said to exclude anybody.
There I've said it. I've stood up in the circle and declared my problem.
Posted 14 December 2004 - 07:55 PM
Hello, My name is Ian and I am a wannabee SEO
I think many will recognise the "what am I doing wrong" bit, but of course there's always someone to bounce ideas off, there's a whole forum here full of experts with very diverse skills, so don't worry about asking dumb questions. the dumb question is the one you don't ask, and no matter how arcane it seems someone will have an answer or an opinion.
Posted 15 December 2004 - 11:22 AM
Why not simply subcontract out the SEO aspect of the work for your clients to someone else?
Posted 15 December 2004 - 02:57 PM
I have just done a site for a water softener company and they are showing up on the first page of google when I search for "water softener wolverhampton" great, but I don't know what or how to explain that, when I do what seems to me to be exactly the same for other sites I'm getting bad results.
Another site I did listed on google's and Yahoo's first pages almost as soon as it went live, now they are way back. I just don't understand it enough and I don't know what questions to ask to remedy that.
Before I can recommend furthering the sites with SEO professionals I have to get a grip on this or else I am going to really loose face and possibly customers.
Posted 15 December 2004 - 03:45 PM
That's actually the skill in optimising, knowing what should work for any given market and then applying it in the right way. As you have seen not every site/marketplace can be treated the same, what works well for one site fails dismally on another. Then along comes a smart-arsed SEO who changes a few words around etc and off it takes.
You shouldn't lose customers by recommending a professional for optimising to complement your design, but you may lose out by trying to bluff it out and go it alone until you have built up the skill set and your knowledge.
Posted 15 December 2004 - 03:52 PM
How competitive are these keywords? Without checking I would say not very hence the reletively easy ranking you enjoyed.
I guess SE algorithms are always changing and others are tweeking their site to beat yours. Now you have to change yours to beat them back to position one.
I would learn say 10 SEO rules apply them consistently on all your pages, find ways of link building and submitting to industry directories. Maybe explain to customers about keyword popularity and how this effects the amount of work needed by you.
Posted 20 December 2004 - 08:22 PM
I feel your pain completely. I'm more involved with copywriting,
email list building, JVs and getting more and more involved
with SEO and PPCs and market research.
It's really hard to be a one man army and do all of these things
(really hard). In my opinion, you should put more time into
learning SEO so even if you hire somebody in the future, you
know that they're doing the right things, NOT SPAMMING or
TARGETING WRONG KEYWORDS that come with hiring SEOs.
Just keep learning and stay positive.
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