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302 Redirect - Pr Loss On Google
Started by
franckey
, Nov 11 2004 06:28 AM
6 replies to this topic
#1
Posted 11 November 2004 - 06:28 AM
I have new client, who would like to be well positioned on Google for particular keywords. This company has company identification policy and logos which present their domains name without www. Because of that, they have started using 302 redirect www.name.com -> name.com.
I assume, that it isn't good. Page Rank for www.name.com is 6 and for name.com only 4. So my question is - should I press them to stop using any redirects or is it enough to change redirect to 301. All pages within service have PR4. I think it doesn't represent the potential of service, if main page (with www.) has PR6. Does PR loss of all pages is due to redirection?
Strange thing is that they are ranked very well for one keyword at this moment. The rankings were also good before they had started using 302 redirection.
Thank you in advance for your answers.
Franckey
I assume, that it isn't good. Page Rank for www.name.com is 6 and for name.com only 4. So my question is - should I press them to stop using any redirects or is it enough to change redirect to 301. All pages within service have PR4. I think it doesn't represent the potential of service, if main page (with www.) has PR6. Does PR loss of all pages is due to redirection?
Strange thing is that they are ranked very well for one keyword at this moment. The rankings were also good before they had started using 302 redirection.
Thank you in advance for your answers.
Franckey
#2
Posted 11 November 2004 - 07:00 AM
every likelyhood that the 302 response is the issue. Use a 301 to be on the safe side.
look at the recent threads in this forum for more info on redirects.
look at the recent threads in this forum for more info on redirects.
#3
Posted 13 November 2004 - 02:11 PM
302 or temporary re-directs are not favored by the SE's or at least that is what they say. I know a site that has been online for alomst w year, with over 100 302 re-directs, and i do not see any ill-effects of it, yet. But it is better to be safe, rather than sorry...
#4
Posted 13 November 2004 - 03:14 PM
There's no ill effects from the 302, it's just temporary as opposed to permanent, so that's how it will be treated.
#5
Posted 13 November 2004 - 11:31 PM
The 301 and 302 redirects serve two very different purposes.
301 - Please stop using this URL and this content. Use this URL and content instead.
302 - Please continue using this URL, but stop using this content. Use this content instead. We'll let you know when (or if) you can go back to using the old stuff.
For SEO, there are a whole lot of uses for a 301, not the least of which is quickly merging Page Rank. If that's your client's goal, that's what they should probably be using. There are equally valid uses for a 302, but they don't apply to SEO that much.
If you enter http://google.com/ into any Server header check tool, you should find that G has implemented a 302 redirect to their www domain, just as your client has done. Obviously, that's not likely something Google would ever penalize. If your client leaves the 302 in place, the search engine will eventually realize both domains show the same content and will start treating them as the same entity (including merging the links and PR). The emphasis, though, is on "eventually." A 301 direct isn't necessarily better, but it is almost always faster.
301 - Please stop using this URL and this content. Use this URL and content instead.
302 - Please continue using this URL, but stop using this content. Use this content instead. We'll let you know when (or if) you can go back to using the old stuff.
For SEO, there are a whole lot of uses for a 301, not the least of which is quickly merging Page Rank. If that's your client's goal, that's what they should probably be using. There are equally valid uses for a 302, but they don't apply to SEO that much.
If you enter http://google.com/ into any Server header check tool, you should find that G has implemented a 302 redirect to their www domain, just as your client has done. Obviously, that's not likely something Google would ever penalize. If your client leaves the 302 in place, the search engine will eventually realize both domains show the same content and will start treating them as the same entity (including merging the links and PR). The emphasis, though, is on "eventually." A 301 direct isn't necessarily better, but it is almost always faster.
#6
Posted 17 November 2004 - 07:56 PM
There was an article in a newsletter recently which said that one site had been banned by Google for using 302's when they should have been using 301's. I'll try and dig the link out tomorrow.
#7
Posted 17 November 2004 - 10:59 PM
If I understand you correctly, you are talking about one, single domain.
You just want the www stripped away?
If that is correct, pop this script in your htaccess file and upload to root
obviously replace domain with your own
You just want the www stripped away?
If that is correct, pop this script in your htaccess file and upload to root
CODE
Options +FollowSymLinks
RewriteEngine on
RewriteCond %{HTTP_HOST} ^www.domain.(.*)
RewriteRule ^(.*)$ http://domain.com/$1 [R=301,L]
RewriteEngine on
RewriteCond %{HTTP_HOST} ^www.domain.(.*)
RewriteRule ^(.*)$ http://domain.com/$1 [R=301,L]
obviously replace domain with your own
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