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Posted 13 October 2004 - 11:38 AM
Now am I missing something here? I wrote a couple of articles about cold calling, selling and dealing with objections, prospecting for clients etc. I placed these on a domain name I had and was not using. The site is now top for some cold calling phrases, and gets a couple of hundred of visits every day.
My question is this. How can it be wrong if I now place adwords or an amazon affiliate link for some good books etc. On the site , and I make money from it? Surely this is what the adsense network is all about.
I have not done this BTW, but I was advised to do it from day one when I wrote the articles. I get a great buzz, as I get one or two emails a day from people sayng thanks, which is payment enough for the effort.
What do others think about the new generation of webmasters who put together lots of content, then sell adwords? I can understand it being immoral to use articles written by SEO's to attract traffic, then sell SEO adsense space that point to their competition.
what do you think?
Posted 13 October 2004 - 01:21 PM
Now, whether those pages were something you already had, or they're on an idea that just occurred to you and you made them specifically to host AdSense (or Amazon affiliate links or whatever), doesn't seem to matter much to me. And more power to the page authors, if they can make it work well.
I mean, if I had anything at all intelligent to say about mesothelioma, I'd be writing a page or two on that very topic right now.
I would think it's a bit trickier than it sounds, though. Usually you want to write a page that will be compelling enough to draw people who visit the page further into your site. In this case, you need both your copy and your layout to induce them instead to click on advertising links that will take them off the site. The last thing you want is for them to spend all their time exploring your site content and ignoring all those AdSense ads...
An interesting thing would be if somebody were to create pages specifically to "attract" certain topics of AdSense ads and then set up PPC campaigns for those pages to bring in more visitors... Of course, since this is so crazy-sounding, I'm sure somebody's already done it...
Posted 13 October 2004 - 01:36 PM
I have no problem with traditional advertising on sites for example a baby site for new mums that has adverts by companies that have put together an add campaign with graphics etc.
Posted 13 October 2004 - 01:40 PM
I'm not sure if all the people who use adsense are creating such great content though...?
Posted 13 October 2004 - 01:53 PM
I put Google's AdSense onto them just this week since the nature of the reference, and the ads that are placed there, actually work better together. People are trying to find a cross reference to an existing item they have, and once they find it on the page, the AdSense ads then allow them go to a firm to purchase the replacement.
I only started up with AdSense since I was planning to be part of a test for a directory but was late in responding to them; but as part of the test I had to sign up for AdSense and since I had already done that when I got their reply that they had their 20 people for their test I might as well use it.
Since I did that I also did the Amazon associate thing.
The two cannot co-exist on the same page per Google's rules which is fine with me since I can assure myself that AdSense will work well on those pages of my site that I want them on. Those pages are VERY tightly focused so the ads that are displayed are always on topic.
The Amazon I use "in stream" with my text. As I mention books, videos etc I can put a link right there with the text for them to get it if they want to.
I've always mentioned other sites with URLs so people could purchase from those companies already so this is really no different except that I may actually make money too.
I also added into my copyright / disclaimer page how I place the ads on the site. I also put in there that I will never have ads on more than 10% of the total pages on the site. I hate sites that overdo ads and so I am not going to inflict that on people coming to my site.
Posted 13 October 2004 - 02:13 PM
You know that AdSense now offers publishers the option of carrying graphic ads instead of the "standard" text-based ads... might very well be that some apparently "traditional" ads are actually the dreaded AdSense instead.
To me, advertising is advertising. I'd actually rather see the text AdSense ads -- they're less intrusive that some of the graphic ads I've seen (especially those annoying animated graphics). And at least there's a good chance that they're going to be relevant to the topic of the page at hand.
I've run across too many "traditional" pages where the page author has sold ad space (or joined a ton of affiliate programs) that have little to nothing to do with the subject of the page or the site. Just doesn't make sense at all to go do a webhost reseller site and be innundated with ads for cheap hotel reservations, long distance services, and gift baskets for sale.
Posted 13 October 2004 - 02:22 PM
I'd be happy being able to pronounce it, never mind write about it
Posted 13 October 2004 - 02:27 PM
If an advertiser has a problem with it, then they simply need to turn the contextual advertising option off in the AdWords accounts.
Posted 13 October 2004 - 03:07 PM
Posted 13 October 2004 - 03:50 PM
Posted 13 October 2004 - 04:27 PM
Mesothelioma is a rare cancer caused by asbestos exposure many years before the cancer develops. If you or a loved one has been diagnosed with Mesothelioma or asbestos cancer you are probably entitled to between One and Five Million Dollars from negligent companies who have large funds available to compensate injured workers.
The top five bids on Overture for this is $100 a click!
P.S. I find that setting up two separate campaigns on Google, one for Adwords and one for Adsence works.
Posted 13 October 2004 - 06:03 PM
Seems like a perfect use for Adsense to me.
Posted 15 October 2004 - 11:26 AM
I have seen these a LOT more frequently lately.
What you're talking about makes perfect sense. Then again, it's amazing how people in our business react to the very thing we do for a living. Somehow, some vocal marketers seem to view any attempt to capitalize on marketing-related content as a dire sin or something.
Posted 15 October 2004 - 12:53 PM
Posted 15 October 2004 - 01:04 PM
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