Karon Thackston's Step-By-Step
Copywriting Course 5th Edition provides you with the most comprehensive way to learn online copywriting.
This 5th edition offers many expanded lessons as well as 3 newly created chapters on:
- Closing the Sale with Powerful Calls-to-Action
- Advanced Techniques for Natural SEO Copywriting
- Optimizing for Video Content
With this self-paced, self-scoring copywriting course, you can read the lessons, do the assignments then compare your work to the Answers and Insights section to see how I completed the lessons. And you can do it at your leisure… whenever fits with your busy schedule.
What else you will learn in:
- How to write for your target audience as well as the search engines.
- The differences between how men and women buy...and how you
can use 'em to your advantage.
- How to write powerful copy even if your target audience includes
everybody!
- The steps EVERY person goes through when deciding what to buy...and
how to sway that decision.
- Special considerations to make PPC ads, postcards and other
short copy pull big results.
- How to determine if your copy has lost its punch and needs updating.
Plus new bonus MP3s of Karon Thackston discussing the following topics:
- Getting Started - Lists
- Getting Started - Ideas
- Choosing and Using Keywords
- Showing Proof of Performance
- Natural SEO Copywriting Tips
- Keyword Density
You know how important your copy is to the overall
usefulness and search-engine-friendliness of your site. If you can't
afford a
professional copywriter, then you really and truly need
to buy this course.
