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Avoiding Clueless-Is As Clueless-Does SEO

Sep. 27, 2007 - Sometimes I think SEOs have lost the plot. Not all SEOs, mind you, but many, especially the newbies. Itís like they donít understand the reason for doing the SEO things that they know they need to do. In this article, Jill explains how SEO is all about using your own brain.