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WebProNews Interview at Pubcon Vegas

December 6, 2007

WebProNews sat down with CEO of HighRankings, Jill Whalen at PubCon 2007 in Las Vegas. Whalen gave some tips on how to approach copy writing for search engines. She says the search engines want real copy, copy that answer’s the searcher’s question. Whalen also discusses the amount of keyword phrases that are needed for copy and when to hold back.